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Building a Best of Breed Apparel Site
Click here to start
Topics of Discussion
I. State of the Industry
The Numbers Are In
Women’s Presence Continues to Grow
The Changing Landscape
When Internet Users Say They Will Purchase Apparel Online
Why Women Shop ‘Til They Drop
Survey Finds Resistance to?Online Clothes Shopping
II. Building a Best of Breed Site
What is a Best of Breed Site?
How Simple Merchandising Can Win
Evolving Your Site
III. Best of Breed Sites
www.gap.com
www. landsend.com
www.ashford.com
IV. Features & Functionality
Merchandising That Works!
Products Plus!
Sales or Specials
Top Sellers
My Account
Personalization Tool
Contests
Seasonal Promotions
Reminder Services
Newsletter
Rewards
Interactive Tool
Themed Areas
How To’s?
New Technology?
Chat
Gift Center
Wishlist
Gift Search
Affiliate Programs?
Store Locator
First Time User Tips
FAQ’s?
EVOLVE AND STAY AHEAD!
